New products (and services) require “special handling” when it comes to finding such products using the Internet. Our Product Marketing Advantage method works especially well with high tech products and is nearly guaranteed to have customers become aware of your product. And awareness leads to interest which leads to inquiries and sales.
Product Marketing Advantage:
- White Papers. Technically written white papers are created and published on the Internet.
- Content Management. All original content includes feature articles, product releases, product announcements.
- Internet Press Releases. Write and release Internet sensitive newswire releases increases brand and product awareness.
- Drip Marketing Automation. Programmed release of your white papers creates brand recognition and lead generation.
- Landing Pages. Professionally written landing pages are developed with lead acquisition.
- CRM. Fully integrated Sales & Lead tracking system to manage influx of leads interested in learning more about your product or service.
Each Product Marketing Advantage campaign is socially networked using Facebook, Twitter, LinkedIn and lesser known networks geared to your specific industry.